8 Steps in Creating Your App Right
Developing apps for commercial or business use has become a lot easier thanks to advancements in programming. Consequently, it’s now common for organizations to rely on applications to optimize business processes or engage with consumers. Having an application tailored for your business gives you an edge in today’s market. However, creating an app requires investment, and failure can be costly.
Fortunately, it’s now possible for companies to approach software development with more efficiency and minimized risk through low-code development. Through this approach, companies can build applications with little to no code. It optimizes the entire development process, reducing costs and speeding up delivery.
Furthermore, low-code development solves the IT gap most companies face, allowing them to save time and resources on hiring IT experts such as software engineers, Android or iOS developers, depending on your target platform.
While the low-code approach minimizes risk and makes delivery fast, many things can still go wrong in the development process. Your first attempt is only likely to succeed if you know what to prioritize and look out for. To help you, we’ve provided steps you can follow or take inspiration from to create your own app the right way.
Step 1 – Brainstorm app ideas
Obviously, before creating anything, you need to know what you want or need to create. If you already know what kind of software app you want to develop, you can proceed to the next step. Otherwise, you can benefit from learning a few techniques to help you figure out what you need.
Keep in mind that most apps are just variations or combinations of existing ones. You don’t have to come up with a 100% original idea when there are plenty of apps you can take inspiration from.
- You can take an existing app similar to the app you’ve envisioned and put a twist on it. You can introduce a feature that the original app doesn’t have or include a feature you’ve seen in another. If you can’t add a twist, look for its flaws and improve it.
- The top apps in the market have a common denominator — they all provide a solution to a problem. If you’re starting from scratch, you can begin by thinking about the problem you want your app to solve.
Step 2 – Research the competition
By conducting competitive market research, you can determine if an existing app is already addressing the problem your app is trying to solve. If it already is, it’s okay. That means the idea behind your app is viable. You can even use it as an opportunity to get an edge over the competition by studying what the existing apps lack and what improvements they need. Perhaps, you can even argue that all the existing apps fail to solve the problem, and since they’ve already done what doesn’t work, you can avoid it.
Step 3 – Plot the features
Now that you have a solid idea of what app you want to create, it’s time to flesh it out by listing down its features. This step is exciting as it lets you be ambitious and creative as much as you want. While the features will eventually be heavily influenced by user feedback, this is still not a concern for now. Think of what the users can do on the app and how it can help them solve problems.
Step 4 – Make mock designs
With features listed down, you can sketch out how your app will look like. What kind of theme do you want to use? What will the users see on the main screen? How will the users navigate the interface? You can do this on a computer or just draw them on a piece of paper.
Step 5 – Make the graphic design
While step four is mainly concerned with a rough sketch of your app’s appearance, step five finalizes how it looks. Your goal in this step is to create a representation of the final product. You want this graphic design to be suitable for use in presentations. Developers should be able to integrate the assets into the project.
Step 6 – Create a marketing plan
After step five, your app is now ready to be presented to potential investors or partners. This also means your app is ready to be marketed. With millions of apps in the market, it will take an excellent marketing campaign to stand out. Among the best practices for pre-launch marketing are the use of paid ads and having a pre-launch email list. Post-launch, it’s advisable to do press releases and use paid ads.
Step 7 – Build the app
This is one of the most exciting parts of software development, as this is where your ideas become tangible. There are different ways you can accomplish this task. If you have the time and determination, you can learn to code and build the app yourself. If you can find a programmer willing to partner with you, they can make it. You can use an app builder that lets you build the app without using any code for a fee. Lastly, you can pay for an app template and customize it.
Step 8 – Submit the app
This step simply launches the app in the App Store (iOS) or the Google Play Store (Android). You’ll have to go through the platform’s certification process, but there should be no problem if your app qualifies.
Once your app goes live on the platform, you’re done, sort of. You need to continue working on marketing and updating your app if you want it to succeed. If your launch goes smoothly, that’s great! But you should still expect problems such as major bugs and crashes that need fixing. You can stay on top of issues by familiarizing yourself with the best Android or iOS crash reporting practices.